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TIKTOK AND INSTAGRAM · social_post

Square social post, 1080x1080

The square feed post is the one you send when applications open, and it is the format most servers never bother to make.

1080×1080
target size
1080×1080
still rendered at
Yes
animated
5
designs with this render

The square 1080x1080 is the feed format. Instagram and Facebook both want it, Discord renders it well inline, and most square advertising slots accept it. It ships as a 30fps MP4 over four seconds, silent, with a seamless loop so it can autoplay without a visible jump at the join.

It is a real render of the animated scene, not a still with a pan over it. The water moves, the light sweeps across the lockup and the particles drift for the full four seconds, which is what makes a four-second clip worth posting at all.

There is no audio on purpose. A silent clip can have any track put over it in any editor, and on platforms that autoplay muted the clip is doing its whole job without one. If you want music, add it at the point you post, where you can pick something that will not get the post muted for a rights claim.

The practical uses are narrow but real: the post that goes out when whitelist applications open, the clip pinned to the top of a profile, and the four seconds of branding at the front of a longer video. For the vertical version, which is what TikTok, Reels and Shorts actually want, see the 1080x1920 story format in the same pack.

Where it goes

Instagram and Facebook feed posts, Discord announcements, square ad slots

  • Target size1080×1080
  • Still render1080×1080
  • Animated render1080×1080
  • Encoded asMP4 30fps, 4.0s
  • Transparencyopaque
  • PlatformTikTok and Instagram

Limits to respect

  • 1080x1080 at 30fps, four seconds, silent
  • Loops seamlessly for autoplay
  • No watermark, so it can be cut into a longer edit

This format across 5 designs

Every example below is the same slot, laid out at 1080×1080 by a different design.

What goes wrong

The four failures that cost people the most time on this slot.

  • Posting a square clip to TikTok, which wants 1080x1920 and will crop or letterbox
  • Adding a music track with a rights claim and getting the post muted
  • Exporting a still with a slow zoom instead of using the animated render
  • Burning in text that is only correct for one campaign

Questions about this size

3 answers.

  • What size is an Instagram feed post?

    1080x1080 for a square post. Instagram also accepts 4:5 and vertical, but square is the safest for a branding clip that will be reposted.

  • Does the clip have sound?

    No. It ships silent so you can add any track at the point you post, which also avoids a rights claim muting the post.

  • Can I use it inside a longer video?

    Yes. It is a plain MP4 with no watermark, so it drops into any editor as an intro, an outro or a cutaway.

Formats that go with it

The other slots on the same journey.

  • Vertical story and reel, 1080x1920

    Vertical is the only aspect short-form platforms do not punish, and the interface eats the top and bottom of it.

    1080×1920TikTok and Instagram
  • YouTube thumbnail, 1280x720

    A thumbnail competes in a grid. Consistency across a series is worth more than detail in any one of them.

    1280×720YouTube
  • X header, 1500x500

    Your own avatar covers the lower left of your header. Every centred wordmark loses to it.

    1500×500X
Every design renders this slot

Pick the artwork, not the size. 5 designs in the catalogue carry a preview of this exact format.